Quantum is a new branch of Aviva. Specialising in Data science, analytics, artificial intelligence and neural networks.

The new identity focuses on discovery and innovation. Inspired by the vast amounts of data that Quantum sifts through to find that diamond in the rough, the Logotype is heavily reduced and the Q icon resembles a magnifying glass.

My first client of considerable size. I was honoured to work with Aviva in creating an exciting new identity for Quantum.